The U.S. Needs to Make More Jobs More Creative – Roger Martin – Harvard Business Review

The U.S. Needs to Make More Jobs More Creative – Roger Martin – Harvard Business Review.

Some gems:

we have to rethink how we utilize workers in our advanced economy. We fear that job structuring and classification becomes entirely self-sealing for many American workers. Once a job is defined as routine, it becomes routine and the individual in it doesn’t exercise judgment or decision-making. That employee then becomes by definition low-productivity and both can’t be paid much and is easier to think of as a candidate for off-shoring.

If instead, the employee was asked to exercise judgment and decision-making in order to innovate and enhance the productivity of the operation, then the possibility for higher productivity, higher firm performance and higher wages exists.

… But I believe that America can influence the slope of the line of increasing creativity-oriented jobs by leaning toward creativity; giving workers the encouragement and space to innovate; utilizing the most of their brain, not the least of it.

 

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