What’s the drill – July 17: Put this brainstorming trick into action

Did you know, IBM’s 2010 Global CEO Study cited “creativity” as the most important leadership quality for the future.

Bolster your toolkit to include strategies for creative problem solving… like this one:

A two-minute brainstorming session… it might just be the efficient tool you’ve been looking for and a go-to trick when you’re stuck in a creative rut.

Here are the rules:

1. Two minutes

2. No judgement of ideas

3. Write down everything

4. Quantity over quality

Then, take a look at your results.

Pick 3 of your ideas (trust your instincts on this one) to do another 2 minute brainstorming session, extrapolating on each idea.

Dig deeper into your creative well by asking yourself questions like — what would happen if the opposite were true? What would this idea look like a year from now? How would our competition execute this idea?

Start with the phrase… “What if” and see where it takes you. By role-playing scenarios and ideas without any fear of judgement (and just a little bit of time and energy) you’re pumping up your creative muscle by asking the  curious questions that promote self-reflection, resilience, flexibility, empathy, and sometimes… more questions.



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